We can post ideas here for the names and general concepts behind our releases.
We have the obvious adventure modules (that tie into an adventure path) of course.
I was thinking of releasing a series called Book of Heroes, which would have new classes, paragon paths, and class-based feats (including Multiclass feats for each class to make them fully functional). Each release would be tied to a power source, so we'd have Book of Heroes: Martial Edition which would include the Brawler and some other classes/paragon paths (Cavalier, for instance).
I'm thinking we could release adventure modules for free to get people interested in us, and make other items cost a small bit of money, but release excerpts to get people interested in purchasing them.
BTW I figured out how to get images to work properly in OpenOffice without making everything wonky, so now I just need to figure out how to get the page numbers to start past the first page and what not and we're set. (It also converts to pdfs perfectly, I tested it yesterday.)